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“They said I calmed down from the last album,” Tyler, the Creator raps in the first few seconds of his latest single, “Tamale,” off his recent release, Wolf. But from the looks of the candy colored video for the track, he’s just as crazy as ever. (Watch below.)
The clip–directed by Tyler under his alias Wolf Haley–begins with the Odd Future leader’s floating head spitting off some pretty graphic stuff that has very little to do with eating hot tamales. Soon a blurred screen pops up and a warning: “Due to the ‘graphic’ nature of this film, I was forced to blur because people aren’t ready to have intelligent conversations before they judge.” Clearly a jab at the critics who called the Tyler-directed commercial for Mountain Dew which featured a peculiar goat, voiced by Tyler, who abuses a waitress as ”racist and insensitive to battered women.”
In defense of the clip, Tyler said it was not racist because “a black man made it.” Even though the ad was pulled Tyler said he would not change his art.
“I just hope that somehow, if it gets bigger or if it disappears tomorrow, that it just opens people’s minds up. I just actually can’t believe that somebody sat there and pointed out that it was all black people, instead of being confused that it was a freaking goat talking. That’s mind-blowing. That’s mind-blowing that people still think like that.”
Of course, after that profound statement, he’s seen using a bikini-clad woman’s butt as a trampoline as she looks on both surprised and excited by it all. This shot features another message, “But this s*** is allowed.” Go figure.
The rest of the clip features Tyler playing golf in his boxers, riding a giant cat and singing underwater with cameos from his other Odd Future co-horts, along with Trash Talk and Pharrell.
But by the end, Tyler stops goofing around and starts getting real, switching into the more serious track, “Answer,” which has him talking straight to his dad.
Tyler is gearing up for the second annual OFWGKTA Carnival in Los Angeles on Nov. 9 where he’s set to co-headline with Frank Ocean.